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B2EY0059 衛生方案設計與評估:實務及系統導向之社區衛生

Health Program Planning and Evaluation : A Practical, Systematic Approach for Community Health, 5th Edition

L. Michele Issel, Rebecca Wells, Mollie Williams 編著

ISBN 978-1-284-21005-7

2022 | 5版 | J&B出版 | 平裝 | 450頁 | 全彩印刷(附數位教材使用序號)

定價 US$93.95

特惠價  NT$2,200


L. Michele Issel, PhD, RN 
Professor, University of North Carolina College of Health and Human Services Department of Public Health, Charlotte, North Carolina
Michele is a Professor in the Department of Public Health at UNC Charlotte’s College of Health and Human Services. She received her doctorate, with a minor in health services research from the School of Nursing at the University of Washington in Seattle. She brings to the graduate course on program planning and evaluation both practical experiences as an evaluation consultant, program evaluator and a director of public health nursing, as well as academic experiences as an evaluation researcher.

Rebecca Wells, PhD, MSHA 
Professor, The University of Texas School of Public Health Department of Management, Policy, and Community Health, Houston, Texas
Rebecca earned her masters degree in health services administration and doctorate in health care organization and policy from the School of Public Health at the University of Michigan. She focuses on how safety net hospitals, community centers and community mental health centers, health departments, child welfare, and substance abuse treatment providers serve people with complex needs.

Mollie Williams, DrPH, MPH
Executive Director, The Family Van, Harvard Medical School, Boston, Massachusetts
Mollie Williams is a leader in public health and nonprofit management with expertise in organizational development, strategic planning, and fundraising. She currently serves as Executive Director of The Family Van and is on faculty at Harvard Medical School in the Department of Global Health and Social Medicine. Formerly, Mollie was a Senior Director at Planned Parenthood Federation of America where she led a major initiative to improve access to sexual and reproductive health care in the southern United States. She has a doctorate in public health leadership from the University of North Carolina, Chapel Hill.


Health Program Planning and Evaluation: A Practical, Systematic Approach for Community Health, Fifth Edition carefully walks the reader through the process for developing, implementing, and evaluating successful community health promotion programs. Featuring reader-friendly, accessible language and practical tools and concepts, this invaluable resource prepares students and professionals to become not only competent health program planners, but savvy consumers of evaluation reports and prudent users of evaluation consultants.

Thoughtfully constructed, the authors uniquely use program theory–a conceptual model of program planning and evaluation–throughout the text to reinforce the cyclical nature of the process. Additionally, each chapter concludes with a summary that is organized by levels of the public health pyramid, reinforcing the social-ecological and multi-level nature of health promotion and public health planning.


Section  I  The Context of Health Program Development
  Chapter  1  Context of Health Program Development and Evaluation
  Chapter  2  Relevance of Diversity and Disparities to Health Programs

Section  II  Defining the Health Problem
  Chapter  3  Community Health Assessment for Program Planning
  Chapter  4  Characterizing and Defining the Health Problem

Section  III  Health Program Development And Planning
  Chapter  5  Program Theory and Interventions Revealed
  Chapter  6  Program Objectives and Setting Targets

Section  IV  Implementing and Monitoring the Health Program
  Chapter  7  Process Theory for Program Implementation
  Chapter  8  Monitoring Implementation Through Budgets and Information Systems
  Chapter  9  Implementation Evaluation: Measuring Inputs and Outputs
  Chapter  10  Program Quality and Fidelity: Managerial and Contextual Considerations

Section  V  Outcome and Impact Evaluation of Health Programs
  Chapter  11  Planning the Intervention Effect Evaluations
  Chapter  12  Choosing Designs for Effect Evaluations
  Chapter  13  Sampling Designs and Data Sources for Effect Evaluations
  Chapter  14  Quantitative Data Analysis and Interpretation
  Chapter  15  Qualitative Methods for Planning and Evaluation

Section  VI  Additional Considerations for Evaluators
  Chapter  16  Program Evaluators’ Responsibilities



Chapter 1
Chapter 1

Chapter 2
Chapter 2

Front matter
Front matter


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